Mustard Seed is a Merseyside-based landscaping and construction company that grew from a one-person project into an award-winning team with talent well beyond their years. Their reputation had flourished quickly, but their branding had not quite kept pace.
The Concept
I set out to cultivate a more mature visual identity that reflected both sides of the business: their professional expertise and their horticultural roots. Themes of growth, care and craftsmanship were woven throughout the identity, creating something that felt considered, contemporary and naturally theirs.
The Result
With a revitalised logo, a contemporary colour palette and a modern type system, Mustard Seed finally had an identity that matched the quality and ambition of their work. The result is a flexible brand that communicates who they are without needing to say too much.